Jakarta, September 24, 2026 – The Ministry of Creative Economy/Creative Economy Agency positions fashion not merely as a trend, but as one of the primary drivers of national economic growth. This sector is considered strategic for strengthening competitiveness, expanding global markets, and creating job opportunities.
Minister of Creative Economy/Head of the Creative Economy Agency (Ekraf), Teuku Riefky Harsya (center), listens to fashion designer Ivan Gunawan (right) explain a garment while attending the fashion installation exhibition titled “Gaya Archive Chapter 4” at Senayan City, Jakarta, Thursday (24/09/2026).
This was conveyed by the Minister of Creative Economy, Teuku Riefky Harsya, while attending the fashion installation exhibition titled Gaya Archive Chapter 4.
“We appreciate the commitment and hard work of all parties involved. Entering its fourth iteration, this space has successfully served as a venue to record the journey of Indonesian fashion designers' creativity through works, installations, and curatorial approaches. Indonesian fashion possesses tremendous strength, not only in terms of quality and creativity, but also in the cultural richness that serves as a continuous source of inspiration,”
the Minister of Creative Economy stated at Senayan City, Jakarta, Thursday (9/24).
The fashion subsector stands as one of the primary contributors to Indonesia's creative economy exports. Based on data from Badan Pusat Statistik (BPS) processed by the Ministry of Creative Economy, fashion's contribution reached 58.55 percent or valued at USD 5.85 billion, an increase from the previous period of USD 5.58 billion.
Fashion also contributed 14.77 percent to the creative economy Gross Domestic Product (GDP), with a growth rate of 5.07 percent. These achievements demonstrate the immense potential of national fashion products to continuously expand and penetrate international markets.
Photo: Bureau for Communication, Ministry of Creative Economy / Creative Economy Agency.
“Behind every fashion piece lies talent, skill, innovation, and a story of Indonesian identity. Therefore, fashion plays an essential role in strengthening the creative economy ecosystem while unlocking broader economic opportunities,” the Minister of Creative Economy stated.
Therefore, through Gaya Archive Chapter 4, the Ministry of Creative Economy stands ready to collaborate with Indonesia's proud senior designers, specifically the Indonesian Fashion Designer Council (IFDC/IPMI) as the organizer. This collaboration is expected to create opportunities for Indonesian creative works not only to be created, but also to be recognized, appreciated, developed, and deliver added value to society.
Taking place on September 18–27, 2026, the exhibition presents fashion design archives from 23 IFDC designers translated into a four-season installation (Spring, Summer, Autumn, and Winter). This concept merges history, identity, local wisdom, and Indonesian fashion exploration.
Photo: Bureau for Communication, Ministry of Creative Economy / Creative Economy Agency.
The collaboration between Pagelaran Sabang Merauke and IFDC through the installation of works by 12 designers in “Hikayat Nusantara” further demonstrates how culture and creativity can mutually reinforce each other. The cultural richness of the archipelago is translated into contemporary fashion through cross-actor creative collaboration.
“Through Gaya Archive and Kanvas Budaya, we aim to create spaces for the broader public to gain a closer understanding of the journey of Indonesian fashion and cultural richness. Gaya Archive presents traces and past works as an essential archive, while Kanvas Budaya showcases the heritage of the archipelago in a contemporary interpretation,” Chairman of the IFDC Governing Board, Sjamsidar Isa, stated.
The Minister of Creative Economy also participated in the Gaya Fashion Installation walkthrough agenda, followed by an inspection of the Pagelaran Sabang Merauke installation and the IFDC Pop-Up Store Installation resulting from a collaboration between IFDC and Cotton USA for charity fundraising benefiting earthquake victims in East Nusa Tenggara (NTT). The series of visits concluded with watching the “SATU NAPAS” Kanvas Budaya fashion show, which explored the fusion of Kudus Batik and denim created by 23 designers.
Photo: Bureau for Communication, Ministry of Creative Economy / Creative Economy Agency.
“Through this exhibition in the heart of the capital city, we are not only driving the creative economy and empowering MSMEs, but also building a new fashion ecosystem that educates the public. It is our hope that these local works can enhance public appreciation while fostering a love for sophisticated Indonesian fashion trends,” Head of Business Development of IFDC, Ivan Gunawan, said
Also accompanying the Minister of Creative Economy were Special Staff to the Minister for Strategic Issues and Inter-Institutional Affairs, Rian Firmansyah; Director of Fashion, Iffah Sa'aidah; Senior Advisor to the Minister for Strategic Issues and Inter-Institutional Affairs, Gemintang Kejora Mallarangeng; and Senior Advisor to the Minister for Protocol & Regional Coordination, Panji Purboyo.
Kiagoos Irvan Faisal
Head of Bureau for Communication
Ministry of Creative Economy/Creative Economy Agency
