Bali, 27 September 2025 — Deputy Minister of Creative Economy Irene Umar visited Tuksedo Studio in Gianyar, Bali, where legendary classic cars are restored to world-class standards. The studio demonstrates that the creativity of Indonesian talents can compete globally and strengthens the position of Indonesia’s creative economy.
Dok. Biro Komunikasi Kemenekraf - Wakil Menteri Ekonomi Kreatif, Irene Umar, visitasi ke Tuksedo Studio di Gianyar, Bali, Sabtu (27/09/2025).
Founded by Pudji Handoko and Lilik Mardianto, Tuksedo Studio manually reproduces classic Porsche 356 Speedster and 356 Coupe models using high-precision aluminum materials. The restoration process includes meticulous attention to mechanical, electrical, and interior design systems, resulting in unique automotive creations that are both artistic and globally competitive.
“Today, I truly learned a lot from Mr. Pudji. Tuksedo Studio proves that Indonesia has creative treasures that are recognized worldwide. The precision, detail, and dedication here are a great inspiration, not just for the automotive sector, but for all subsectors of the creative economy,” said Deputy Minister of Creative Economy Irene Umar during her visit on Saturday, 27 September 2025.
Communications Bureau of the Ministry of Creative Economy.
Deputy Minister of Creative Economy Irene emphasized that Tuksedo Studio’s creations are not only categorized as custom automobiles but also reflect a global trend toward personalization and customization. Limited edition works like these carry high international value. She also highlighted the need for regulatory support to simplify the export of Indonesian creative automotive products.
“We’ve learned today that these Bali-made cars are already in demand internationally. Exports have started, but regulations remain quite complex. The President’s message is clear: complicated processes must be simplified. This is what we are advocating, so that the creations of our people can reach global markets faster,” Deputy Minister of Creative Economy Irene added.
Beyond classic cars, Tuksedo Studio also develops other creative products, such as classic boats, showcasing the potential for diversification within Indonesia’s artisan automotive industry.
Communications Bureau of the Ministry of Creative Economy.
“What Tuksedo Studio is doing shows the importance of cross-sector and cross-country collaboration. Here, young people learn directly from senior experts to create internationally standard works that strengthen Indonesia’s competitiveness,” said Deputy Minister of Creative Economy Irene.
“Have pride in the job that you do. Pride in the details of your work is key to producing world-class creations. This industry is not just about cars, but about building confidence, opening export opportunities, and proving that the creativity of Indonesian people cannot be replaced by machines or AI,” she added.
Communications Bureau of the Ministry of Creative Economy.
This visit is part of the Ministry of Creative Economy’s efforts to map and elevate Indonesia’s creative treasures across the country, which have the potential to become the new engine of growth toward a globally competitive Indonesia 2045.
Kiagoos Irvan Faisal
Acting Head of Bureau of Communication
Ministry of Creative Economy / Creative Economy Agency
