Jakarta, March 7, 2025 – The Ministry of Creative Economy/Creative Economy Agency, in collaboration with the Provincial Government of the Special Capital Region of Jakarta (Pemprov DKJ), has signed a Memorandum of Understanding (MoU) to support the development of the creative economy in Jakarta. This agreement aims to transform Jakarta into a competitive, inclusive, and sustainable global city, as well as a national economic hub. The signing ceremony took place at Balairung, Balai Agung, Jakarta City Hall, on Friday, March 7, 2025.
Kemenekraf bersama Pemprov DKJ menandatangani nota kesepakatan untuk
The agreement aligns with Law No. 2 of 2024 concerning the Special Capital Region of Jakarta, which designates the city as a global economic center supported by a strong and sustainable creative economy ecosystem. Governor Pramono Anung emphasized that the creative economy is a strategic sector and a key pillar in enhancing Jakarta's competitiveness on the international stage.
"Through this signing, we hope Jakarta will continue to improve. We will work together to realize the creative economy as a crucial pillar in supporting Jakarta as a global city. This reflects the hope, vision, and spirit of President Prabowo Subianto as a tangible implementation of Asta Cita related to the creative economy and global city aspirations," said Pramono Anung.
Communications Bureau of The Ministry of Creative Economy/ Creative Economy Agency
Minister of Creative Economy/Head of the Creative Economy Agency, Teuku Riefky Harsya, affirmed that this collaboration supports the development of Jakarta’s creative economy, positioning the city not only as a business center but also as an epicenter of innovation, culture, and creativity.
“In 2027, Jakarta will celebrate its 500th anniversary. There is immense potential for collaboration and creative activation leading up to this milestone. Key areas of cooperation include: developing the creative economy ecosystem through research and education; organizing thematic events; activating creative economy corridors across Jakarta; enhancing the capacity of creative economy players; marketing and promotion; and data and information exchange,” said Teuku Riefky.
Communications Bureau of The Ministry of Creative Economy/ Creative Economy Agency
According to the 2023 Global City Index, Jakarta currently ranks 74th out of 156 global cities. Hence, synergy between regional governments and ministries is essential in strengthening the creative economy ecosystem to become more advanced and globally competitive.
Governor Pramono added, “One of the nation's greatest strengths lies in the creative economy, which is part of Jakarta’s DNA. As we know, Jakarta contributes 11% to the national GDP. Therefore, Jakarta must enhance its global competitiveness by improving the creative economy, creating a friendlier image, simplifying licensing processes, and ensuring all of this becomes part of Jakarta’s future improvements.”
Communications Bureau of The Ministry of Creative Economy/ Creative Economy Agency
Ministry of Creative Economy is confident that the creative economy can serve as a new engine of growth for both Jakarta and Indonesia as a whole. Currently, Jakarta is one of eight provinces that have formally integrated the creative economy into the structure of one of its regional agencies. This institutional recognition is expected to enable more optimal management of the creative economy ecosystem and deliver tangible contributions to the creative industries in Jakarta.
“As a historic city, Jakarta is a shared source of pride. Every creative work born here reflects the spirit of the nation. That’s why we are committed to continuing our collaboration with the Jakarta Provincial Government in building an inclusive, competitive, and sustainable creative economy ecosystem. This is perfectly aligned with President Prabowo’s vision and the Indonesia Maju roadmap toward Golden Indonesia 2045,” emphasized Teuku Riefky.
Communications Bureau of The Ministry of Creative Economy/ Creative Economy Agency
The MoU signing ceremony was also attended by:
Deputy Minister of Creative Economy/Deputy Head of the Creative Economy Agency Irene Umar
Secretary of the Ministry of Creative Economy/Secretary-General of the Creative Economy Agency Dessy Ruhati
Deputy for Strategic Creative Economy Development Cecep Rukendi
Deputy for Cultural and Design Creativity Yuke Sri Rahayu
Deputy for Digital and Technology-Based Creativity Muhammad Neil El Himam
Deputy for Media-Based Creativity Agustini Rahayu
Director of Marketing System Development and Institutional Relations Radi Manggala
From the Jakarta Provincial Government, the event was attended by:
Vice Governor Rano Karno
Jakarta Regional Secretary Marullah Matali
Chairperson of Jakarta Regional House of Representatives’ Commission B Nova Harifan Paloh,
along with various stakeholders from the government, creative industry, and media sectors.
Kiagoos Irvan Faisal
Acting Head of Communications Bureau
Ministry of Creative Economy / Creative Economy Agency
