Synergy between the Ministry of Creative Economy and the Presidential Communication Office Unites Narrative for 8% Economic Growth and 0% Poverty

Kemenekraf/Bekraf RISelasa, 5 Agustus 2025
Synergy between the Ministry of Creative Economy and the Presidential Communication Office Unites Narrative for 8% Economic Growth and 0% Poverty

Jakarta, August 5, 2025 – The Ministry of Creative Economy continues to strengthen cross-institutional collaboration to support the achievement of the Golden Indonesia 2045 vision. One of the concrete steps was taken during the official visit from the Presidential Communication Office (PCO).

Rapat sinergi Kementerian Ekraf dan PCO untuk satukan narasi program prioritas Presiden, Jakarta, Selasa (05/08/2025).

The visit to Autograph Tower, Jakarta, on Tuesday, August 5, 2025, was received directly by the Secretary of the Ministry of Creative Economy/the Head Secretary of the Creative Economy Agency, Dessy Ruhati. The meeting served as a strategic forum to integrate government communication and develop a unified narrative across sectors, particularly in supporting President Prabowo’s five priority programs.

“The visit of the Presidential Communication Office to the Ministry of Creative Economy marks a concrete step in establishing a unified inter-institutional narrative. This collaboration strengthens the Ministry’s role in supporting President Prabowo’s five priority programs through the power of the creative economy,” said Secretary of the Ministry of Creative Economy/Head Secretary of the Creative Economy Agency, Dessy Ruhati.

Communication Bureau of the Ministry of Creative Economy/Creative Economy Agency.

During the meeting, Deputy for Information Coordination and Communication Evaluation of the PCO, Fritz Edward Siregar, stated that the visit aimed to gain direct insight into the contribution of the creative economy sector to national economic growth. Fritz emphasized that creative economy players are one of the key forces driving the national economy from the grassroots.

“Today,  we came to the Ministry of Creative Economy to learn how the creative economy sector plays an important role in supporting the President’s vision of achieving 8 percent economic growth and 0 percent poverty. I see that creative economy players—more than 26 million people across Indonesia—are a real force in driving the economy from the ground up, from villages, from communities,” said Fritz.

Communication Bureau of the Ministry of Creative Economy/Creative Economy Agency.

The Ministry of Creative Economy and the Presidential Communication Office are committed to continuing their synergy in building effective and inclusive public communication so that messages about creative economy development can reach all levels of society comprehensively and sustainably.

“We hope this synergy will continue to strengthen the narrative about the vital role of the Ministry of Creative Economy in shaping a creative economy ecosystem that contributes to realizing the Indonesia Emas 2045 vision,” concluded Dessy.

Kiagoos Irvan Faisal
Acting Head of Bureau for Communication
Ministry of Creative Economy/Creative Economy Agency

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