The 5th World Conference on Creative Economy
No: SP/WCCE/EN2/2026
Jakarta, October 22, 2026 – The Ministry of Creative Economy/Creative Economy Agency (Ekraf), together with Tencent, established a partnership to develop the local Intellectual Property (IP), increasing the capacity of creative talents, as well as broaden the access for Indonesia works to the global market. This partnership was marked by the signing of Memorandum of Understanding (MoU) during the World Conference of Creative Economy (WCCE) 2026 at Hotel Indonesia Keminski, Jakarta, on Wednesday (10/21).
The Minister of Creative Economy, Teuku Riefky Harsya, witnessed the MoU signing by the Ministry Secretary//Chief Executive Secretary of the Ministry of Creative Economy, Dessy Ruhati, and Director of Public Affairs, Asia Pacific Tencent, Monrawee Ampolpittayanant.
During the bilateral meeting, both sides discussed three pillars of collaboration, which are the development of local content alongside its economic impact and culture, the strengthening of the digital ecosystem for media and game industries, as well as gaming utilization for creative economy and digital society development.
The Minister of Creative Economy emphasized that the amount of Indonesia’s creative potential must be accompanied by the ability to develop and commercialize works to add a higher value to the economy.
“Indonesian creators possess creative and innovative potential. The main obstacle is how to ensure this creativity to bring in higher economic value. Therefore, we require collaboration and best practices from the global industry partners to strengthen the capacity of creative industry practitioners, not only in Jakarta, but also in various regions,” Minister of Creative Economy stated.
One of the key focuses of this partnership is to help Indonesia creators to develop their IP to be a product that holds more added value and reach the international audience. Local stories and culture have the potential to be adapted into games, series, animations, and other creative products through Tencent's platform and digital ecosystem. The collaboration also holds potential to involve Indonesian writers and publishers in work development and adaptation.
To support this process, both parties discussed a program to build capacity through training, workshop, and mentoring in game design, monetization, artificial intelligence, cloud computing, and cybersecurity. Tencent also opens opportunities for Indonesian studios to receive mentoring and access to global networks, including publication opportunities for their works.
This collaboration also consists of game and esports talent development through mentoring pathways and competitive activities. Games can also be utilized as a medium to introduce local culture by involving Indonesian creators and communities, ensuring development not only unlocks business opportunities, but also expands the reach of Indonesian stories.
The representative of Tencent, Monrawee Ampolpittayanant, conveyed the company's commitment to support Indonesian IP and talent development through its business ecosystem consisting of games, digital entertainment, publishing, cloud computing, and artificial intelligence. Tencent also expressed readiness to discuss programs aligned with government priorities, particularly in local content development, upskilling, and connectivity with international industries.
The three-year MoU will be followed up through discussions on implementation mechanisms and setting program priorities. The Ministry of Creative Economy and Tencent will identify collaboration opportunities that can be executed incrementally according to creative actors' needs. This partnership is expected to unlock more opportunities for Indonesian creators and studios to develop works, expand industry networks, and elevate local IP competitiveness in global markets.
Kiagoos Irvan Faisal
Kepala Biro Komunikasi
Kementerian Ekonomi Kreatif/Badan Ekonomi Kreatif
Registration and further information regarding WCCE can be accessed through:
Website wcce.id dan ekraf.go.id/news
Instagram @wcceid
Event deck ekr.af/wccegeneraldeck
Media kit ekr.af/mediakitwcce2026
World Conference on Creative Economy (WCCE)
