Jakarta, January 6, 2025 – The Minister of Creative Economy, Teuku Riefky Harsya, inaugurated seven senior mid-level officials within the Ministry of Creative Economy/Creative Economy Agency of the Republic of Indonesia at the Thamrin Nine Ballroom, Central Jakarta, on Monday (6/1/2025).
Minister Teuku Riefky stated in his speech that the creative economy sector must be promoted as The New Engine of Growth. He emphasized that the newly appointed officials must serve as key components of this engine, capable of structured collaboration and synergy with various stakeholders while ensuring effective governance within the Ministry of Creative Economy/Creative Economy Agency.
"I want to emphasize that you must be role models. Foster a professional, transparent, and innovative work culture. By becoming an inspiring and wise leader, you will support and nurture the potential of every individual within your team," said Minister Teuku Riefky.
Furthermore, the appointed senior mid-level officials are expected to establish solid and integrated collaboration, starting internally within the Ministry, including the Minister and Deputy Minister, Secretariat, Deputies, and Directorates, along with all ranks of the Ministry of Creative Economy/Creative Economy Agency.
In his mandate, the Minister reminded all appointed officials that the trust given by the nation and society is not a mere gift but a great responsibility that must be upheld with sincerity and accountability to advance the creative economy sector as The New Engine of Growth.
"I must remind you that this trust is not a reward but a significant mandate from the nation and the people, who have high expectations of you to drive the progress of the creative economy sector. Therefore, uphold this responsibility with full dedication and sincerity," Minister Teuku Riefky added.
On another note, Minister Teuku Riefky highlighted that out of the eight missions of Asta Cita by Prabowo-Gibran, the terms ‘creative economy’ and ‘creative industry’ are explicitly mentioned in the second and third missions. In the second mission, the government clearly states its commitment to fostering national self-sufficiency through the creative economy, placing it on par with other key priorities such as food, energy, and water self-sufficiency.
"For the realization of a creative economy sector that brings pride to our nation, I urge all of us, especially the newly appointed officials, to work wholeheartedly, with full dedication, and with the highest integrity," Minister Teuku Riefky concluded.
The senior mid-level officials appointed are:
Secretary of the Ministry/Principal Secretary, Dessy Ruhati
Deputy for Creative Economy Strategic Development, Cecep Rukendi
Deputy for Cultural Creativity and Design, Yuke Sri Rahayu
Deputy for Digital Creativity and Technology, Muhammad Neil El Himam
Deputy for Media Creativity, Agustini Rahayu
Expert Staff for Research, Education, and Institutional Relations, Dian Permanasari
Expert Staff for Funding and Financing, Restog Krisna Kusuma
The Special Staff attended the inauguration ceremony to the President for Creative Economy, Yovie Widianto; the President’s Special Envoy for Micro, Small, and Medium Enterprises, Creative Economy, and Digital Economy, Ahmad Ridha Sabana; Minister of Tourism for the 2014-2019 period, Arief Yahya; Deputy Minister of Tourism, Ni Luh Puspa; Rector of the University of Indonesia, Prof. Heri Hermansyah; as well as representatives from associations of the 17 creative economy subsectors in Indonesia.
Minister Teuku Riefky was accompanied by Deputy Minister of Creative Economy, Irene Umar, and senior mid-level officials of the Ministry of Creative Economy/Creative Economy Agency.
Kiagoos Irvan Faisal
Acting Head of the Communication Bureau
Ministry of Creative Economy/Creative Economy Agency
